Heavy Lifting
The company's internet marketing platform combines campaign management with advanced analytics to assist account and client teams in designing, sending and analyzing direct online marketing communications.
The company creates and executes internet marketing campaigns across multiple media channels including:
Search Engine Optimization - By implementing Berardo Marketing Group's SEO and Best Practices Services, you will drive targeted traffic to your relevant in-site category and landing pages. By optimizing the most valuable pages of each category section and ensuring site pages are properly indexed at each major search engine, Berardo Marketing Group will be able to increase overall site traffic and concentrate on improving conversion rates for your website through retention marketing efforts.
Search Engine Marketing and Pay Per Click Campaigns - Berardo Marketing Group's SEM and PPC experts can setup or manage your PPC campaigns, helping you reach over 90% of Internet searchers with your advertising. Our SEM and PPC management services are built to deliver performance based results for your search engine advertising budget. Our expertise in keyword research and selection, creative copy writing, bid-auction management and optimization, geo-targeting and other advanced features from SEM and PPC services will produce a proof-positive return for your campaign.
Social Networking (Web 2.0) campaigns - Berardo Marketing Group offers the latest in a series of cutting edge Internet marketing techniques to generate top rankings and more traffic from the search engines. Social Media sites such as YouTube, FaceBook, Pinterest, Twitter etc. generate huge amounts of traffic which if leveraged correctly can help to rapidly improve your exposure on the web.
Custom Media Plans - For clients who have a set budget and timeframe, and we put a plan together that includes media buying across various internet marketing channels for a retainer fee during the course of that campaign. We build the plan, the strategy, set it up, manage it, optimize it and provide complete reporting and analysis when complete.
Lead Generation Campaigns - Branded online lead generation is a great investment to build a targeted, opted-in consumer database that can be used to send marketing messages, emails, newsletters, mailing, brochures and other messages on a regular basis, and falls in line with Internet marketing staying true to traditional marketing values and principles, of many "touches" before a client makes a purchase. Customers Opt-In to the brand, so they are aware of the company and that they will receive messages, which will result in higher deliverability, open rates, click through rates, and long-term ROI. Also, with the collection of a mailing addresses, brochures can be sent as well. Further, every lead is double verified to make sure it exists before it is sent in the final batch. Leads include Full Name, Mailing Address, Email, Phone Number.